Dr. Parker (Sharon Stone), a wealthy dermatologist, mentions to her patient Murray (Woody Allen) that she and a woman friend (Sofía Vergara) wish to experience a ménage à trois and asks if he knows a willing man. Murray, whose used bookstore has failed, convinces his friend and former employee Fioravante (John Turturro) to take the gig, as both are short of money. Soon they build a thriving gigolo trade with Murray as the pimp. Murray lives with an African-American woman (Tonya Pinkins) and her children, one of whom gets head lice. Murray takes the boy to Avigal (Vanessa Paradis), the attractive widow of a Hassidic rabbi, for treatment. Murray tells her Fioravante is a massage healer who can help her and takes her to see him. Too observant to even shake hands with him, she nonetheless allows Fioravante to massage her back and that touch, the first since her husband died, brings her to tears.